This week marks the biggest online dating week of the year (combined with the biggest divorce week of the year).
Pros: Uses compatibility testing to match you with someone who shares the same worldview as you.
Pitches itself as the site to go to for ‘serious, lasting relationships’ and marriage – which may well be refreshing to some in the current dating climate.
Psychologists and dating experts guide you through each step of the process – including messaging, which is somewhat structured and scripted – and there’s an anonomisation function for calling.
e Harmony is another massive player, with 3 million users signed up.
But size isn’t everything – as anyone who has just wrapped up a three-hour swiping session on Tinder will attest.